Come the wedding season and most young brides-to-be will be going frantic trying to shop for the right jewellery to create the perfect ensemble to be worn on her wedding day. 'Tanishq Saubhagya' a range of exclusive wedding jewellery made from pure 22 carat gold enhanced by coloured precious gems, Jadau and Kundan promises to lay to rest any worries a bride may have. With an extensive range of designs specifically crafted to suit every function of an Indian marriage, customers will have a wide range to choose from. The collection is designed keeping in mind the importance and relevance of each day of a marriage ceremony.
The jewellery designs reflect the many moods and aspirations of a marriage - love, trust, new beginnings and a lifetime bond. The collection comprises of traditional heavy gold jewellery, which is enhanced by enamel detailing, coloured gems and Kundan in intricate motifs that add the special spark so essential to the bride's ensemble.
The range has a large number of designs that embody the spirit of joy that a wedding brings. The bright coloured stones and the ornate designs lend a celebratory look to the jewellery. Emphasis has been laid on creating a wide range of relevant designs that have been created keeping in mind the regional specifications and relevance that certain jewellery has for these regions. The collection of Kangans, Maang Tikas, Kamarbandhs, Necklaces, Jhumkas and Mangal Sutras made in gold are complimented by the auspicious green and red coloured stones. The designs are in tune with the expectations of a new bride and her desires for a long and happy married life.
The Tanishq showrooms too reflected the mood of the season by recreating the ambience of a marriage in progress. Traditional murals of the Ram and Sita marriage were depicted in Northern Indian while the Meenakshi Kalyanam murals graced the stores in the south. Tanishq has also announced a special scheme for the Tanishq Saubhagya collection wherein customers can avail of exciting discounts on gold purchases that are made. The jewellery is available in a wide range of price points beginning from Rs 27,000/-.
Commenting on the occasion Ms Rupal Sheth, Brand Manager, Tanishq said, "A marriage is a special celebration of any emotions especially for the mother and daughter. Many a times jewellery becomes an expression of their inner most unspoken feelings. Our jewellery tries to capture these myriad experiences that a marriage brings to leave a lasting impression of joy with the bride on her special day." Further, commenting on the occasion Ms Rupal Sheth added, "A bride today looks for jewellery that is traditional and at the same time is exclusive, reflecting her inner strength and beauty. For a new bride her jewellery is her identity and our designs provide the versatile mix of tradition and exclusivity that a bride of today can relate to."
The Tanishq Saubhagya Collection will be available at select Tanishq outlets only.