Tata Global Beverages

Tata Global Beverages is today an integrated beverage business that has set out on a journey to become a global leader in branded ‘good for you’ beverages through innovation, strategic acquisition and organic growth. With over 200 years of history in the beverage market and a heritage of innovation and development, Tata Global Beverages has successfully evolved from a predominantly domestic Indian tea farming company to become a marketing and brand focused global organisation with a portfolio of strong brands.

The group’s annual turnover is US$1.5 billion (FY 2009/10) and it is the second-largest player in tea in the world. Its global expansion is highlighted by the fact that over 65 per cent of the consolidated revenue originates from markets outside of India. The group maintains a strong focus on consumer brands; more than 90 per cent of turnover is delivered by its branded products. Over five years ago, nearly all the group’s turnover came from tea interests, but now the figure is nearer 71 per cent, underpinning its successful diversification strategy and giving it a leadership position in the ‘good for you’ beverage space.

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Interviews and stories
Look who's brewing Eight O'Clock Coffee

US Senator Ben Cardin and Maryland State Senator C Anthony Muse visit Tata Global Beverages' state-of-the-art Eight O'Clock Coffee plant in Landover

Video stories
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      A glimpse into what goes into making Tata Coffee Grand a ‘best-in-class’ taste experience and a premium product.