The Tata Business Leadership Award (TBLA), initated in 2004, is an annual business school event organised by the Tata group. It offers students from select business schools a unique opportunity to compete with the brightest and display their business acumen.
The award underlines the commitment of the Tata group to promoting and encouraging future leaders. It is also an endeavour to create awareness among management students about the Tata brand.
The students (in teams of three to four) are given a strategic problem or situation relevant to the group. They have to make a presentation to senior managers in the group and defend their case study. The defence is evaluated on parameters such as creativity, clarity, relevance and business value.
Preliminary rounds are held on campus and chaired by a panel consisting of a cross section of senior Tata managers. The final defence presentation, held at the Tata Management Training Centre in Pune, is seen by Tata leaders and others.